COMMUNICATIONS/LEGAL - COMMUNICATION MANAGER COMMUNICATIONS/LEGAL - COMMUNICATION MANAGER 3 4 on brand. This also extends to replying to follower direct messages and forum/chatrooms. 4. Communication Managers Have Degrees in Communication Related Fields Communication managers typically have bachelor’s degrees with a focus on communications, advertising, public relations, journalism, marketing, English or business. Degrees such as those listed help students to develop excellent written and verbal skills. Additionally, by taking courses in media and client relations students can learn how to handle the press and connect with clients even during time of high stress. 5. Communications Managers Write Website Content Websites are a unique place on the internet where the narrative can be directed. Companies use them as a way to engage visitors and provide information for why a customer should buy products or services. For food company’s typical information which is described in their websites include: • About the company • Product offerings • Careers • Sustainability commitments • Stories from the company Think about your favourite product or brand. Did you check out their website before you purchased it? If so, then you know how important it is when deciding to make a purchase. As a communications manager it’s their job to develop and maintain a newsroom and media library, create an editorial content and write stories for a company to tell a story. 6. Communication Managers Support Events Food businesses are involved in many events such as presentations, community relations and philanthropy programs. Communication managers provide support for these events by assisting those presenting with talking points. For example, if the CEO has to give a speech to the community about the creation of a new production facility the communications manager would be responsible for writing the speech. Additionally, they assist the marketing department by advertising the event and releasing social content about it. They figure out what the essence/objective of the event and best methods to communicate it. 7. Communication Managers Help with Employee Communications A key component of any communication manager job is ensuring that employees are informed and motivated about the inner workings Conestoga College Conestoga College is an Education Partner of ours, check them out on FoodGrads! Click their logo below! Available Programs: Communications Management, Communications, Public Relations, Advertising and Marketing Communications their of company. They work closely with upper management to develop internal communication strategies. Ways they communicate to staff include creating newsletters and presentations. Overall, internal communication messages should be consistent across all mediums and different departments in an organization. For example, a communication manager may create company newsletters that goes out biweekly to employees. These newsletters are meant to raise awareness of company happenings and answer questions. Communications like these serve as indication that employees are cared for, and that their feedback and engagement is welcome. 8. Communication Managers are Flexible, Team-Oriented and DetailOriented Being a communication manager requires a wide range of skills. However, there are a few which are more essential than others. These skills include: • Flexibility - Communication managers must be flexible in the different ways they communicate. The world moves fast, and plans can become irrelevant quickly. It’s important for these professionals to be flexible in their approach and try different things. • Team-work- Communication managers work with a variety of co-workers within a company. How a person communicates with one person might not be effective for another. Active listening helps a manager to determine if their message is coming across properly. • Detail-oriented – Communication managers are consistently editing communication pieces (ex. reports, briefs) and it’s essential that they are error free. They demonstrate their detail orientated nature by proof-reading everything before they put it out. As well, they develop systems that help to avoid mistakes from going out. Want to learn more about getting a communications role right out of school but don’t know where to start? Then check out episode 61 of the FoodGrads Podcast where podcast host, Veronica Hislop, interviews On this episode we are joined with Communications Coordinator Sandra Ulewicz at the Ontario Produce Marketing Agency. Click the photo to tune in! In this episode you will learn about: - What a communication coordinator does - Misconceptions about the produce industry - Figuring out what to do after you graduate - Networking tips encompass a diverse range of tasks. I engage in strategic communication processes that establish and nurture positive relationships between brands and the public. My role involves creating and scheduling social media content, managing customer relationships, and organizing and executing events. This involves everything from attendee management to developing registration websites and handling communication with participants. Additionally, I am responsible for setting up virtual event platforms. 2. What is the most rewarding part of your job? The most rewarding aspect of my job is witnessing the tangible impact of my efforts. Seeing successful events come to life, observing the positive responses from attendees, and witnessing the growth and engagement of the community are incredibly fulfilling. Knowing that my work contributes to fostering connections, disseminating valuable information, and creating memorable experiences in the food and beverage industry adds a deep sense of satisfaction to what I do. 3. What is one piece of advice you’d give someone who is considering starting their career in communications? For those considering starting a career in communications, my advice would be to embrace adaptability and continuous learning. The communication field is ever evolving, with new platforms, technologies, and trends emerging regularly. Flexibility and a willingness to learn and adapt are essential to staying relevant and effective. Moreover, honing your ability to convey messages clearly and authentically across various channels is key. Communication is not just about transmitting information but also about connecting with audiences on a meaningful level. Sydney Mohr, Digital Communications & Events Coordinator 1. What is the role of a Digital Communications & Events Coordinator at FoodGrads? As a Digital Communications & Events Coordinator, my responsibilities Career Profile
RkJQdWJsaXNoZXIy MTQyMDk=